VP, Business Analytics

New York, NY · 1 week ago

$180,000 to $200,000 a year

About the job

Agency: Initiative Job Function: Data and Analytics Job Subfunction: Data Science and Analytics Job Description: Responsibilities The Business Analytics team is pivotal in the delivery of modern agency services. We are tightly integrated with planning and investment teams to deliver on and exceed our clients’ business goals. Responsibilities External facing responsibilities: - Consulting with clients to identify business problems / opportunities and develop practical analytics roadmaps to make measurable impact on business outcomes. - Lead the consumer segmentation and audience identification processes. - Become a trusted advisor to client leads and senior clients and consult on audience...